The Fix Company

The Fix Company: Technical Packaging & Regulatory Compliance

The Brief
I partnered with founders Julie and Kate of The Fix Company to help launch their innovative range of vitamins and supplements specifically designed for women. Bringing a new health product to the Australian market requires a seamless transition from creative concept to a shelf-ready, TGA-compliant product. My role was to lead the Finished Art and production phase to ensure a successful launch.

The Challenge
The health and wellness sector is heavily regulated. For The Fix Company, "getting it right" meant more than just aesthetics; it required the precise application of mandatory labeling requirements, nutritional panels, and therapeutic claims across a diverse packaging range.
I managed the technical "heavy lifting" ensuring every dieline was accurate and every colour was consistent so the founders could focus on what they do best, growing their brand.

Technical Focus & Deliverables:

• Regulatory & Legal Compliance: Expert integration of all mandatory health labels and therapeutic goods requirements.

• Brand Integrity: Ensuring the vibrant, modern brand palette remained consistent across various substrates and bottle labels.

• Production Management: Precision management of dielines, spot colors, and technical file setup to ensure the range was 100%
  print-ready.

• Speed to Market: Delivered high-quality, zero-error production files on a tight schedule to meet launch deadlines.

Seeing this brand come to life on shelves and provide relief to women across Australia is a testament to the power of combining great design with rigorous technical execution.